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10 Stats That Prove Video Content Is More Effective Than Text

92% of marketers believe video content is an integral part of their marketing strategy

Video content is more engaging than text, and it can help businesses connect with customers on a personal level.

In fact, 92% of marketers believe that video content is an integral part of their marketing strategy.

80% of people would rather watch a video than read a text article

People are more likely to watch a video than read a text article.

In fact, 80% of people would rather watch a video than read a text article.

Videos are more likely to be shared on social media than text articles

Videos are more likely to be shared on social media than text articles.

In fact, videos are 12 times more likely to be shared on social media than text articles.

64% of consumers make a purchase after watching a video

Videos can help businesses drive sales.

In fact, 64% of consumers make a purchase after watching a video.

97% of people believe that videos help them learn more about a product

Videos can help businesses educate customers about their products or services.

In fact, 97% of people believe that videos help them learn more about a product.

79% of people say they prefer video as a way to learn new information

Videos are an effective way to communicate complex information.

In fact, 79% of people say they prefer video as a way to learn new information.

68% of consumers say they would rather watch a video than read a text article on a mobile device

Videos are especially effective on mobile devices.

In fact, 68% of consumers say they would rather watch a video than read a text article on a mobile device.

55% of people say they would watch a product video before making a purchase online

Videos can help businesses increase their online sales.

In fact, 55% of people say they would watch a product video before making a purchase online.

43% of people say they are more likely to purchase a product after watching a video review

Videos can help businesses build trust with customers.

In fact, 43% of people say they are more likely to purchase a product after watching a video review.

39% of people say they would rather watch a video than read a text article on a product or service

Videos are an effective way to communicate product information.

In fact, 39% of people say they would rather watch a video than read a text article on a product or service.


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